MELBOURNE UNITED BRAND VIDEO
In just our first few seasons as Melbourne United we have seen an influx of new members, sell out games and a new generation of fans lining up for merchandise and player autographs.
Most importantly, we have seen corporate support beyond measure – support that has been critical to the club’s success.
Without the support of these sponsors we would not be the successful club that we are and we are looking forward to another season working alongside them to grow the sport of basketball in Victoria
Sporting sponsorships have long gone beyond getting your corporate name on the back of a jersey or a stadium wall.
The most successful sporting partnerships are now between organisations who want to reach out to passionate consumers and sporting bodies who want to grow their brand and business.
Melbourne United works together with its sponsors to provide fan engagement, and works to do this in new and engaging ways.
It is important to the club to build long-lasting partnerships with sponsors who can evolve with the club and become part of the greater Victorian basketball community.
In 2014, Melbourne United Basketball Club entered into a partnership with Basketball Victoria and the Victorian Junior Basketball League (VJBL), which has dramatically increased the club’s reach within the community statewide.
A naming right’s sponsor for the VJBL, we now have touch points with: